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	<title>Social Media Consultant &#187; Twitter</title>
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		<title>Why Is It So Difficult To Get Followers?</title>
		<link>http://www.socialmediamarketingexpert.net/2011/11/hard-to-get-twitter-followers/</link>
		<comments>http://www.socialmediamarketingexpert.net/2011/11/hard-to-get-twitter-followers/#comments</comments>
		<pubDate>Mon, 21 Nov 2011 12:00:25 +0000</pubDate>
		<dc:creator>Vered DeLeeuw</dc:creator>
				<category><![CDATA[Twitter]]></category>
		<category><![CDATA[getting twitter followers]]></category>
		<category><![CDATA[twitter followers]]></category>

		<guid isPermaLink="false">http://www.socialmediamarketingexpert.net/?p=623</guid>
		<description><![CDATA[Thanks to my blog statistics, finding topics to discuss here is so easy &#8211; all I have to do is glance at the search phrases that have led people to this blog! A recent one was, &#8220;Why is it so hard to get followers?&#8221; I&#8217;ll tell you why. People are busy. They are bombarded with [...]]]></description>
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		<title>But I Hate Twitter!</title>
		<link>http://www.socialmediamarketingexpert.net/2011/10/but-i-hate-twitter/</link>
		<comments>http://www.socialmediamarketingexpert.net/2011/10/but-i-hate-twitter/#comments</comments>
		<pubDate>Thu, 27 Oct 2011 15:55:50 +0000</pubDate>
		<dc:creator>Vered DeLeeuw</dc:creator>
				<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.socialmediamarketingexpert.net/?p=631</guid>
		<description><![CDATA[That&#8217;s OK &#8211; many people hate Twitter. I do. (Well, maybe &#8220;hate&#8221; is a strong word. &#8220;Dislike&#8221; would be more accurate). I usually tell my clients that they should be present wherever their target market hangs out, and for more and more businesses this includes Twitter. But personally, I have to force myself to use [...]]]></description>
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		<title>Twitter is So Difficult</title>
		<link>http://www.socialmediamarketingexpert.net/2011/09/twitter-is-so-difficult/</link>
		<comments>http://www.socialmediamarketingexpert.net/2011/09/twitter-is-so-difficult/#comments</comments>
		<pubDate>Mon, 26 Sep 2011 12:00:49 +0000</pubDate>
		<dc:creator>Vered DeLeeuw</dc:creator>
				<category><![CDATA[Twitter]]></category>
		<category><![CDATA[twitter difficult]]></category>

		<guid isPermaLink="false">http://www.socialmediamarketingexpert.net/?p=615</guid>
		<description><![CDATA[The title of this blog post is courtesy of a search that someone performed, which ended up landing on this blog. When I saw the search in my blog analytics, I smiled. It&#8217;s true: Twitter IS difficult. Here&#8217;s why, and how to deal with it: 1. You follow people, and they don&#8217;t follow back. Even [...]]]></description>
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		<title>How to Create a Viral Tweet</title>
		<link>http://www.socialmediamarketingexpert.net/2011/08/viral-tweet/</link>
		<comments>http://www.socialmediamarketingexpert.net/2011/08/viral-tweet/#comments</comments>
		<pubDate>Mon, 08 Aug 2011 12:00:37 +0000</pubDate>
		<dc:creator>Vered DeLeeuw</dc:creator>
				<category><![CDATA[Twitter]]></category>
		<category><![CDATA[viral tweet]]></category>

		<guid isPermaLink="false">http://www.socialmediamarketingexpert.net/?p=606</guid>
		<description><![CDATA[It&#8217;s fairly easy to go viral on Twitter. Of course, if you have a large following, it&#8217;s REALLY easy. But even if you don&#8217;t, the secret is to keep it short and sweet, to post something most people identify with, to ask them to retweet it, and &#8211; if budget allows &#8211; to give them [...]]]></description>
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		<title>Should You Follow Someone on Twitter if they Never Follow Back?</title>
		<link>http://www.socialmediamarketingexpert.net/2011/05/twitter-follow-back/</link>
		<comments>http://www.socialmediamarketingexpert.net/2011/05/twitter-follow-back/#comments</comments>
		<pubDate>Tue, 31 May 2011 12:00:22 +0000</pubDate>
		<dc:creator>Vered DeLeeuw</dc:creator>
				<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Twitter etiquette]]></category>

		<guid isPermaLink="false">http://www.socialmediamarketingexpert.net/?p=577</guid>
		<description><![CDATA[What&#8217;s the point of following someone on Twitter if they decidedly don&#8217;t follow back? Not just you &#8211; they don&#8217;t follow back anyone, as a matter of principal. Would you follow someone like that? Should you? It depends. What are you trying to get out of Twitter? If you&#8217;re looking for information about someone that [...]]]></description>
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		<title>Twitter: Noise-to-Value Ratio Remains High</title>
		<link>http://www.socialmediamarketingexpert.net/2011/04/twitter-value/</link>
		<comments>http://www.socialmediamarketingexpert.net/2011/04/twitter-value/#comments</comments>
		<pubDate>Mon, 18 Apr 2011 12:00:55 +0000</pubDate>
		<dc:creator>Vered DeLeeuw</dc:creator>
				<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Twitter value]]></category>

		<guid isPermaLink="false">http://www.socialmediamarketingexpert.net/?p=572</guid>
		<description><![CDATA[I agree with <a href="http://b2bmarketingpost.com/2011/01/03/twitter-popularity-may-soar-but-the-noise-to-value-ratio-remains-high/">Laura Ramos</a>. Twitter is one of the noisiest places in social media, and with all that noise, its value is not yet clear. 

When clients ask me about Twitter, and whether they should use it, I usually tell them that if their target audience uses Twitter, then yes, they should use it too, but that a clear ROI will be difficult to establish. What CAN be established is that if you sell to moms, then Twitter is a good place to connect with moms and mom bloggers, many of which are on Twitter daily. If you're a B2B high tech company, Twitter is a good place to connect with, and stay in touch with, tech analysts and tech journalists - many of them use Twitter regularly. ]]></description>
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		<title>Add 3000 more Twitter Followers NOW!</title>
		<link>http://www.socialmediamarketingexpert.net/2011/03/more-twitter-followers/</link>
		<comments>http://www.socialmediamarketingexpert.net/2011/03/more-twitter-followers/#comments</comments>
		<pubDate>Mon, 14 Mar 2011 12:00:28 +0000</pubDate>
		<dc:creator>Vered DeLeeuw</dc:creator>
				<category><![CDATA[Twitter]]></category>
		<category><![CDATA[twitter followers]]></category>

		<guid isPermaLink="false">http://www.socialmediamarketingexpert.net/?p=563</guid>
		<description><![CDATA[&#8220;I see that we have 500 Twitter followers,&#8221; told me the new Marketing Director. &#8220;Great! Now, how do we get to 5000?&#8221; To which I responded: &#8220;We are a B2B company. I&#8217;d rather focus on using Twitter to reach out to, and build relationships with, industry analysts, tech journalists and bloggers, and our rather narrow [...]]]></description>
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		<title>Facebook More Valuable Than Twitter?</title>
		<link>http://www.socialmediamarketingexpert.net/2011/02/facebook-more-valuable-than-twitter/</link>
		<comments>http://www.socialmediamarketingexpert.net/2011/02/facebook-more-valuable-than-twitter/#comments</comments>
		<pubDate>Thu, 10 Feb 2011 12:00:28 +0000</pubDate>
		<dc:creator>Vered DeLeeuw</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.socialmediamarketingexpert.net/?p=553</guid>
		<description><![CDATA[&#8220;Not only does a Facebook user share almost five times more content than their Tweeting cousins, but sharing a link on Facebook is worth almost six times the value of the same link Tweeted.&#8221; Two reports have arrived at the same conclusion: a Facebook fan is more valuable than a Twitter follower. Knowing the nature [...]]]></description>
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		<title>Twitter: Aim For A Good Mix of Professional and Personal</title>
		<link>http://www.socialmediamarketingexpert.net/2010/11/twitter-mix-professional-personal/</link>
		<comments>http://www.socialmediamarketingexpert.net/2010/11/twitter-mix-professional-personal/#comments</comments>
		<pubDate>Mon, 29 Nov 2010 12:00:12 +0000</pubDate>
		<dc:creator>Vered DeLeeuw</dc:creator>
				<category><![CDATA[Twitter]]></category>
		<category><![CDATA[twitter tips]]></category>

		<guid isPermaLink="false">http://www.socialmediamarketingexpert.net/?p=538</guid>
		<description><![CDATA[My favorite Twitter accounts are those that have a good mix of professional and personal tweets. Sure, some brands, especially in the B2B space, feel very strongly about keeping their Twitter account &#8220;clean&#8221; of personal tweets, and that&#8217;s a legitimate approach. But the very best Twitter accounts are those that mix personal and professional, links [...]]]></description>
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		<title>Twitter: Sometimes &#8220;Boring&#8221; and &#8220;Dry&#8221; is Fine</title>
		<link>http://www.socialmediamarketingexpert.net/2010/08/twitter-boring/</link>
		<comments>http://www.socialmediamarketingexpert.net/2010/08/twitter-boring/#comments</comments>
		<pubDate>Mon, 30 Aug 2010 12:00:04 +0000</pubDate>
		<dc:creator>Vered DeLeeuw</dc:creator>
				<category><![CDATA[B2B]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[twitter B2B]]></category>

		<guid isPermaLink="false">http://www.socialmediamarketingexpert.net/?p=502</guid>
		<description><![CDATA[Ask any social media consultant and they'll tell you that Twitter needs to be conversational. To make the most out of Twitter, you shouldn't be just broadcasting your messages - you should also be interacting with others, responding to their tweets, answering their questions, being helpful. 

The best Twitter accounts are those that have a mix of broadcasting and interacting, and especially those that add the occasional personal tweet to the mix, making even a corporate account appear more human and more approachable. ]]></description>
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